She is hardly the queen of original theatre. Ive lost a lot of respect for her over this, some of the stuff she comes out with. I know its an attempt at good PR, but its so off the mark no one buys it. I wonder if Mamma Mia was more luck than judgement now
Mamma Mia had a great book and creative team and it came at the right time, having Benny and Bjorn onboard helped as well due to their experiences with Chess and Kristina, I think Judy assumed lightning would strike twice with Viva Forever which it didn't.